Milano Fashion Institute Visits Pettinatura di Verrone

At the Schneider Group we believe that shaping the future of wool begins by inspiring and educating the next generation.

That’s why we were thrilled to welcome Milano Fashion Institute students (@milanofashioninstitute) for a visit to our Pettinatura di Verrone plant, the Italian combing mill of the Schneider Group.

Guided by Debora Tricarico, Authentico^® Brand Manager, the students had the chance to experience one of the most essential stages in wool processing: the combing process – together with the uniqueness of the Authentico^® brand.

The students explored the world of wool tops and gained firsthand insight into the importance of traceability, transparency and responsible sourcing in the wool supply chain. A practical experience of what it takes to transform fine greasy wool in beautifully combed wool tops.

Engaging with young minds passionate about sustainability and innovation reminds us why we do what we do: to build a more responsible, transparent and future-oriented wool industry.

A heartfelt thank you to all students and to @enrica.arena for making this inspiring exchange possible!